CE Top 100 Listing Released
NEW YORK — Retail sales of consumer electronics products rose 1.8 percent last year for the industry’s 100 largest dealers. Their total haul: $121.3 billion, up from $119.1 billion in 2008. Not a bad...
View ArticleTop 25 PC Retailers released
TWICE has released its top 25 PC retailers using The Stevenson Company as the analysts.
View ArticleNow scheduling meetings
The TraQline and custom research team is now scheduling consultations for the Consumer Electronics show in Las Vegas January 6-9, 2011. Contact us today to set up a meeting, formal or informal, and...
View ArticleExample of how some clients are using TraQline
Here’s an example of how our customers are using TraQline to develop better products and understand their customer’s behavior. The brochure cites market share and reasons for purchasing brand.
View ArticleNumbers Can Be Deceiving
That’s a heck of a headline to put on this column considering all the work TWICE, in partnership with The Stevenson Company, did in preparing this year’s TWICE Top 100 CE Retailers Report, which is...
View ArticleCE Week is right around the corner – Discounts for TraQline Clients!
Through a special arrangement with Consumer Electronics Association, The Stevenson Company clients can attend the CEA Research Summit at CE Week for a specially discounted price by using a special...
View ArticleHIRI Event Starts Strong, Raises Cautions
By: JBertner Home Channel News Chicago — Before the first speaker could take the podium at the Home Improvement Research Institute (HIRI) Fall Conference, a residential construction report for...
View ArticleSleek and Chic: GE Expands Popular Slate Finish to More Appliances
Louisville, KY- Business Wire – August 21 2013 In September, GE will double the number of appliances offered in its popular Slate finish Slate’s low-gloss, warm gray finish offers an inviting...
View ArticleTop 100 Majap Dealers Enjoy 9% Sales Spike
By Alan Wolf on June 16, 2014 – 04:15 PM NEW YORK – Last year was a watershed for major appliance retailers and the greater white-goods industry. First, dealers finally shrugged off the lingering...
View ArticleResearching Retail: Today’s Trends…Tomorrow’s Opportunities
On Wednesday, July 31st, Eric Voyer and Steve Koenig presented the CEA-hosted webinar: Researching Retail: Today’s Trends…Tomorrow’s Opportunities, The post Researching Retail: Today’s...
View ArticleSleek and Chic: GE Expands Popular Slate Finish to More Appliances
Louisville, KY- Business Wire – August 21 2013 In September, GE will double the number of appliances offered in its popular Slate finish Slate’s low-gloss, warm gray finish offers an inviting...
View ArticleClik here to view.
TraQline Infographic: 5 Data Sources, Countless Benefits
Data is not ‘one size fits all.’ Different sources offer different solutions. Our infographic summarizes the 5 data sources commonly seen in the consumer durables industry. Complete the form below to...
View ArticleClik here to view.
9 Ways Market Research is Like Bourbon
By: Eric Voyer, VP of Sales & Marketing – TraQline The Stevenson Company is proud to call Louisville, “home.” With the Kentucky Derby upon us (always the first Saturday in May), I found it only...
View ArticleTWICE Top 100 CE Retailers
TWICE Top 100 CE Retailers Report: Sales Up 4.3% “CE sell-through for the 100 largest tech retailers in the land rose 4.3 percent last year, to a record $136 billion, which is a welcomed improvement...
View ArticleTWICE Magazine’s Top 50 Major Appliance Retailers
Top 50 Major Appliance Retailers: Appliance Sales Grow 3.7% “According to the latest tally from TWICE market research partner The Stevenson Company, total white-goods sales for the nation’s 50 largest...
View ArticleClik here to view.
DIY Market Research vs. Research Firm – Which should I use?
As your business grows it’s likely that you will draw upon research at some point. After all, you need to know about your target customers: their pain points, income levels, priorities, shopping...
View ArticleClik here to view.
How to Tell if Statistics are Accurate – 7 Helpful Ways
Accurate statistics have become increasingly important as the world becomes more quantitative, . They show up in fields such as medicine, education, politics, and, of course, market research. Consumers...
View ArticleClik here to view.
How Better Data Will Make Better Decisions
The Big Data revolution has been described as a “fire hose” of information all companies need to sort through and categorize. While most data-driven articles focus on how businesses use data, it’s...
View ArticleClik here to view.
Top 5 Examples of How NOT To Do Market Research
Market research is critical for businesses to identify and reach their target audiences, and in turn, to boost their profits. This type of research also helps companies figure out marketing and...
View ArticleClik here to view.
The Ultimate Checklist for Choosing A Research Supplier
Do a Google search on “Market Research Suppliers” and you come up with a list of thousands of results. Why? Because just about anyone can write a survey and administer it on Survey Monkey or any other...
View Article